The China Digital Marketing & Social Media Summit
24 October 2013 – L’Aqua, Sydney Darling Harbour
Zar productions as the official media partner for The China Gap Summit had the privilege of covering this event.
The China Digital Marketing and Social Media Summit 2013 incorporates three elements that have essentially changed the world’s economic landscape in the last 10 years. These are the rise of China, e-Commerce, and more recently, Social Media.
China’s e-Commerce market is the largest in the world, with an estimated $US210 billion in revenue in 2012. Since 2003, the market has experienced a growth rate of more than 110 per cent per annum. By 2020, China’s e-commerce market is predicted to be as large as the present markets in the US, Japan, Britain, Germany and France combined.